Straight answers

Do For Sale Boards Still Work?

Everything else about selling a house has been digitised. Then there's the board: a printed sign, cable-tied to a post, like it's 1985. Keep it or skip it?

Still the only advert your neighbours all read.
THE MYTHActually, there are two: "boards are pointless now — everything's online" and, from the other camp, "a board is essential or you're not really selling". Both overshoot.

What a board can't do anymore: be your shop window. Buyers who are actively searching found you on the portals days before they drove past. What a board still does, quietly and for almost nothing: it catches the passive market — the neighbour whose sister wants to move back to the village, the walker who's idly dreamed about your lane for years, the relocating couple exploring the area before they've set up a single alert. In a rural patch, where word of mouth is infrastructure, that's not nothing. A board also helps viewers find you — no small thing when the postcode covers half a hillside and the satnav gives up at the cattle grid.

When to skip it

Privacy matters to some sellers — a divorce, a probate, a business owner not ready for the town to know. That's a perfectly good reason, and portal-only marketing loses very little of the active market.

THE TRUTHThe board is a cheap, useful supplement to portal marketing — worth having for most rural homes, worth skipping for privacy. What it should never be is a line item you're charged extra for, or the centrepiece of an agent's "marketing plan".

Ours is included in the £200 fee if you want one, and cheerfully left in the van if you don't.

Sell the modern way.

Photography, floor plan and every major portal — all-inclusive from £200. Switching from another agent? First 200 switchers: £99 fixed.

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